Any time you see "Cohesive" as part of a description of a tape you DON'T want to use it for ears.
Vet Wrap is a brand name for this sort of tape by 3M--they were the first to manufacture it. These types of tape stick only to themselves and not to skin or hair (coat) and all of them can backfire easily--if stretched while being applied they can and will shrink if they get damp and if stretched a lot will shrink just because. Their original purpose was for shipping things like expensive horses where the legs were typically wrapped and bandaged. Since there was a thick layer of bandage between the leg and the Vet Wrap it did no harm if it shrank--if fact the fact that it did was what made it ideal to keep leg bandaging in place for shipping.
Mel--Johnson and Johnson Coach (or it's newest labeling is Sport) Athletic tape is virtually identical to the Johnson and Johnson Zonas tape. You can almost always get Zonas tape from a vet clinic (most of them use Zonas for bandaging but if you do that it'll be much more e4xpensive than ordering it on-line from almost anyplace unless you are ordering from a medical supply house and even then the shipping is a killer. J & J Coach (or Sport) tape always seems to be available in this country at Walgreen, Walmart, other big drug stores and some pharmacies will special order it for you by the box.
What makes these tapes significantly different than other tapes (and by the way--I work for a vet clinic and get anything we use at a pretty good discounts but I still by the J & J Coach (Sport) tape--for one thing I can get it in 1-1/2" which I split to make 3/4" tape--Zonas which you used to be able to get in 1/4", 1/2", 3/4", 1", 2", 3" and 4" now you can only get 1", 2", and 4" I believe. Zonas and the Coach or Sport tape are low tack (not very sticky--which makes them easier to remove) breathable tapes.
Some of the sports type tapes or athletic tapes are suitable for ear taping--but buy the kind that are designed for taping wrists or ankles NOT the kind that are used for taping things like Hockey sticks, baseball bats etc. Those tapes tend to be very sticky and often are much thicker than the other types of sports tapes.
And I'd guess that you could contact 3M and ask them if they sell an equivalent to Zonas or the Coach/Sports tapes in England and what it is called over there.
There is more and anyone ever wanted to know about ear tape I bet.
I know Mel--prolixity is it's own reward.